Cybersecurity challenges have now become a daily concern. With phishing attacks on the rise, one particularly dangerous tactic, known as spear phishing, has been making headlines. It has affected both individuals and organisations. Unlike other attacks, spear phishing is highly targeted, using personal details to trick people into sharing sensitive information. Reports highlight it to be the most common cyber threat to UK businesses. As we explore spear phishing in this guide, we will learn how exactly this works and its impact on organisational safety, including measures to prevent it.
Spear phishing is a cyberattack where hackers prepare personalised emails or messages to trick specific individuals into revealing sensitive information. Unlike other techniques such as blagging, however, spear phishing appears legitimate, such as bosses, banks, or colleagues. Cybercriminals try to lure victims into tapping their malicious links or sharing passwords.
While common phishing attempts can be spotted, spear phishing is referred to as a smarter, more advanced form of attack. These emails are properly designed to appear authentic, sent by cybercriminals known as "spear phishers."
Before starting, they gather key details, such as your name, email, and personal activities, ensuring their message feels natural, easily passes spam filters, and lures you into their trap. Although cybercriminals don’t rely on a single tactic. Rather, they use different spear phishing techniques.
Some of them include:
Techniques | How They Work | Example |
CEO Fraud | Impersonating executives to request urgent actions. | Fake email from a CEO demanding a wire transfer. |
Credential Theft | Sending fake login pages to steal passwords. | Email appearing real, asking to reset a password. |
Malicious Attachments | Sharing malware as legitimate files. | Invoice attachment containing ransomware. |
Social Engineering | Exploiting trust to manipulate victims. | Message from support desk asking for login details. |
Conversation Hijacking | Taking over real email threads to inject malware. | Hacker breaking into an email chain and inserting a fake link. |
In 2024, around 84% of businesses in the UK experienced phishing attacks, marking a significant increase since 2023. The success of these attacks shows how both companies and individuals can face difficulty in identifying genuine emails or messages from fake ones.
Unlike regular phishing, these attacks are personalised, making them harder to detect. Cybercriminals research their victims in advance, crafting emails or messages that appear real and correct.
Here’s how they actually work:
Spear phishing can have several impacts on businesses. If the attackers are successful in tricking employees, the consequences can be severe.
Spear phishing can cause huge losses, however, there are several measures you can take to prevent it. Let’s understand how.
Not only technology but also cyberattacks are evolving. As we saw, both businesses and individuals are equally prone to falling victim to spear phishing. Most commonly, these attackers exploit trust, fear, urgency, or manipulate emotions to infiltrate systems. However, this doesn’t mean there is no solution. By staying proactive, verifying access requests, investing in the right tools and focusing on employee awareness, it is possible to prevent these attacks.